CPQ in medical technology

Custom configurations. Real-time calculations. Accurate quotes in minutes.

Configure – Price – Quote: Optimize your sales processes in medical technology with powerful software from Combeenation. CPQ in medical technology reduces errors, ensures compliance, and simplifies the sales process. With our flexible product configurator, you can quickly adapt modular medical devices and systems to individual needs. You receive the exact price immediately, and the quote is generated automatically.

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These companies rely on Combeenation CPQ

Challenges in the medical technology industry

Between individualization and efficiency

Variety of modular systems

Modular medical technology products offer countless combination possibilities. Manually configuring different modules, interfaces, and accessories is often challenging.

Complex price calculations

The calculation of modular medical technology products varies greatly depending on product configuration, accessories, service contracts, and regional pricing structures. Manual calculations are often time-consuming and prone to errors.

Compliance

Medical devices are subject to strict regulations, which is why every configuration must be clearly documented and compliant with regulations. Manual processes increase the risk of compliance violations.

Long bidding cycles

In the healthcare sector, rapid responsiveness and flexibility are crucial. Coordination with technicians and compliance checks slow down the sales process and jeopardize orders.

Errors due to manual entries

Manual data entry and price calculation involve significant sources of error, which can lead to serious problems and recalls in medical technology.

Lack of scalability

Trained sales professionals are needed for every region. Product knowledge is often stored in people's heads rather than in systems. As a result, growth and internationalization potential is not fully exploited.

The solution – CPQ in medical technology

Are you wondering how you can optimize your sales processes in medical technology? With Combeenation's CPQ solution, products from medium-sized companies are sold faster, more accurately, and more efficiently. Our software helps with the following functions:

Configure medical technology products in the 3D configurator
Accurate price calculation in real time
Compliance-compliant quotation creation at the touch of a button
Shortened sales cycles
Centralized solution for omnichannel sales

3D configurator for medical technology products

With Combeenation's 3D configurator, your customers can obtain medical technology products tailored to their individual requirements. From the initial inquiry to the final configuration, every detail is visualized, enabling intuitive selection. Even complex devices such as surgical instruments or specialized medical equipment can be customized easily and accurately.

A man is sitting at a computer and using software to control a robotic arm displayed on the screen.

Automated price determination

Whether using spreadsheets or manual methods, outdated methods are time-consuming and prone to errors. Thanks to Combeenation, calculations can be performed at the touch of a button.

Our CPQ software determines the price for the configured medical technology product in real time. Price logic, discount structures, service contracts, and country-specific requirements are taken into account individually. The result: sources of error are eliminated, recalculations are no longer necessary, effort is reduced, and price determination is accelerated.

A scientist in a laboratory is wearing a lab coat and using a tablet to record or analyze data next to a microscope.

Quotation creation at the touch of a button

With Combeenation's CPQ software, tedious calculations and manual entries are a thing of the past. With just one click, the quote is generated in your company's layout, complete with customized text modules. Language and currency adjustments for international markets are also possible. In addition, product descriptions, parts lists, technical documents, and drawings are also provided.

A man works with the price management feature of Combeenation's CPQ tool.

Faster sales processes

In the highly competitive medical technology industry, speed is crucial! Hospitals and clinics expect quick responses. Our CPQ solution accelerates your sales processes by eliminating time-consuming queries during configuration. Product logic forms the basis of the 3D configurator. Real-time price calculation and quote generation at the touch of a button take hardly any time at all. This means customers receive a complete quote quickly.

A man works with the quote management feature of Combeenation's CPQ tool.

Successful in omnichannel sales

Do you want to sell your medical technology products through your sales force, distribution and trading partners, and online shop? Our CPQ software works as a central solution for every sales channel. With a shared database for all channels, configuration, price calculation, and quotation creation are fast and error-free. With the omnichannel approach, your sales will grow faster and new markets can be served easily and securely.

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Additional advantages of CPQ software in medical technology

Relief for sales and technical departments

Correct configuration works without time-consuming consultation with technicians or regulatory affairs.
Resources are freed up for product development and customer service, and teams can focus on innovation instead of reviewing offers.

Role-based pricing

Intelligent differentiation between users enables different prices for end customers, trading partners, and internal sales.
Each user group automatically sees the conditions that apply to them—without manual adjustments or separate systems.

Improved customer experience

Whether in personal consultations or in online shops: transparent prices and powerful visualizations enhance the customer experience and willingness to buy.
3D visualization makes products immediately tangible and strengthens trust.

Reduced error rate

The product logic in the background only allows technically feasible and compliant configurations.
The effort required for repairs, recalls, and complaints is significantly reduced.

Seamless system integration

Connection to existing systems for real-time data flow between sales, production, and warehousing.
Integration with product lifecycle management for up-to-date product data, technical specifications, and manufacturing documents.

Accelerated production processes

Transformation from engineer-to-order to configure-to-order products, as data is transferred directly to downstream processes.
Automatic generation of parts lists and manufacturing documents accelerates production and logistics processes.

Ready to revolutionize the distribution of your medical technology products?

Talk to the Combeenation team—we create customized CPQ software that fits your products, markets, and IT systems perfectly. Our free initial consultation will show you concrete solutions and offer valuable insights into optimizing your sales process.

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Why medical technology companies use CPQ from Combeenation

Our CPQ solution is designed to meet the specific requirements of medium-sized companies in the medical technology industry. Compliance management, technical complexity, and diverse sales channels become manageable with customized functions:

Intelligent CPQ solutions instead of simple configurators

Combeenation does not provide a superficial product configurator, but rather an intelligent CPQ solution that maps the complete logic of your medical technology products.

Reliable configuration for complex products

Combination ensures that medical technology products are precisely configured in all variants and with all technical requirements. Only technically flawless solutions are accepted.

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Maximum flexibility for customized requirements

Unlike off-the-shelf systems, our flexible CPQ platform adapts to your individual needs - not the other way around. Combeenation focuses on the specific requirements of your company, especially when it comes to complex and customized medical technology products.

Securely anchor technical specifications

Anchor technical specifications directly in the system. Dependencies between components, accessories, and system configurations are automatically checked. This ensures that only product configurations that can be manufactured and are functional are created.

Scaling through digitalization

Growth without a proportional increase in sales costs - that's what CPQ makes possible. New markets, additional sales channels, or product expansions can be quickly tapped into with digitized product logic.

Successful projects

Many companies already rely on Combeenation to reduce their distribution costs, increase efficiency, and reduce error rates. See for yourself:

Automation cells

Configurator for mobile and stationary operating devices from KEBA.

HMI operating devices

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CPQ solution for mailbox systems

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DOWNLOAD FOR FREE Configurator checklist - avoid stumbling blocks

Introduction of CPQ software in medical technology

With Combeenation, you can rely on an experienced partner for your CPQ implementation. Our structured approach ensures that the software is introduced successfully and efficiently:

Step 1: Survey of your product range
Together, we create a complete product tree that maps all variants and technical requirements of your medical technology products.
Step 2: User-friendliness and acceptance
The software is designed to be intuitive for both sales teams and customers to use - without extensive training.

Step 3: Integration into your IT systems
The CPQ solution integrates seamlessly into your existing IT infrastructure, making all relevant data available in real time.
Step 4: Comprehensive service for the perfect start
Our CPQ experts take care of the entire implementation process. They accompany the rollout until the solution is ready for immediate use.

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Frequently asked questions about CPQ in medical technology

What exactly is CPQ software and how does it support medical technology?

CPQ stands for Configure, Price, Quote. With our software, medical technology products can be precisely configured, prices calculated in real time, and quotes generated at the touch of a button - all while complying with all regulatory requirements.

Which medical technology products can be configured with CPQ software?

Our software is suitable for all medical devices with a wide range of variants and individual customization, such as imaging systems (MRI, CT, X-ray), surgical instruments, diagnostic devices, laboratory equipment, and rehabilitation devices.

Why is CPQ so important for medical technology in particular?

Medical technology combines maximum technical complexity with the strictest compliance requirements. At the same time, price pressure is increasing, for example due to international competition. CPQ from Combeenation enables you to overcome these challenges: error-free configurations, automated compliance checks, and fast quotation creation give you a measurable competitive advantage.