Molto Luce 3D Product Configurator. How to Handle 5 Million Variations
Products with millions of variants. The Molto Luce 3D configurator shows the perfect solution for every requirement.
Variant diversity offers advantages for all parties involved. For the supplier, because he has a suitable solution ready for even the most unusual customer request.
And for buyers, because they can be sure that there are product versions that are precisely customized to their individual requirements. And that is exactly what the MOVA luminaire system is all about. MOVA stands for "more Variations", and the luminaire family is manufactured by Molto Luce, a supplier of high-quality, design-oriented lighting solutions.
The enormous variety of variants is a challenge for production and sales:
With a product configurator - this became clear to Molto Luce very quickly - even variant heavyweights like the MOVA family can be sold in a web store without any problems. But is there also a solution for creating the article numbers? And what about the appealing visualization? After all, MOVA was awarded the German Design Award 2020.
The expandability of the Combeenation Configurator Management System in combination with outstanding 3D product visualization convinced Molto Luce. The decisive factor compared to other providers was the uncomplicated product data maintenance in the backend and the problem-free connection to the ERP system.
The MOVA product configurator is used by Molto Luce in the B2B store and as a Guided Selling Tool or sales support tool for the sales staff and partners.
As a new customer touchpoint the configurator can
Individualizing and ordering the right MOVA is now possible for anyone at any time - without leafing through the catalog and without making mistakes when putting together the components. The only prerequisite: Internet access.
With consistent IT processes and the convenient user guidance of the configurator, Molto Luce offers an optimized customer journey. In this way, the specialist for exclusive luminaires enables its customers to assemble high-quality products individually, quickly and without errors.
The automation of the entire process chain saves resources, reduces time, costs and personnel requirements at Molto Luce and all sales partners.
Based on the MOVA configurator, another configurator was implemented for the wall luminaire BINA.
For more than 35 years, light has been the focus of Molto Luce. The company has established itself internationally as a provider of high-quality, design-oriented lighting solutions and professional lighting planning. Years of experience in the field of sophisticated lighting are continuously incorporated into the development of new products and guarantee market-oriented solutions with a focus on optimal functionality. Light with all its facets, product design in its most beautiful form, combined with outstanding performance values - the result is a total package of aesthetics, performance and benefits.