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KPM's handmade porcelain products are deceptively real and are staged using 3D visualization. Customers can make changes to the product in real time, rotating, zooming and viewing it from all sides.
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THE COMPANY
The Königliche Porzellan-Manufaktur Berlin, or KPM for short, is today one of the oldest manufactories in Europe. The company stands for timeless aesthetics and the highest porcelain quality. The style-defining porcelain between tradition and modernity, is created since 1763 in unique craftsmanship in the Berlin manufactory.
SHOPSYSTEM
The configurator was combined with the SHOPIFY store system.
The challenge
Realistic 3D representation of porcelain
KPM stands for the highest quality and is the epitome of luxury. For an appropriate presentation on the web, the following challenges arise:
- How can luxury products be presented in a high-quality manner?
- How can product personalization be implemented in the best possible way?
- How can the ordering process be handled easily?
The solution
Deceptively real products
The products of KPM Berlin captivate with their timeless design. The feeling of holding a KPM porcelain in one's hands had to be transferred to the web store. The interactive 3D visualization resulted in an extremely high-quality product presentation and the creation of a unique shopping experience. In addition, unique items can be ordered through the personalization options.
HIGHLIGHTS
Luxury within reach
3D visualization in real time
Personalization
With the configurator, the personalization options can now also be offered perfectly online. Until now, this was only possible in stores.
Cross- and Up-Selling
The configurator increases the cross- and up-selling potential enormously. This is ensured on the one hand by the extensive perrsonalization options, but also by suitable accessories that are displayed on the product.
For us, the configurator is the perfect sales & marketing support. It helps us to present the complexity of custom porcelain painting in a simple and appealing way on the web.
Ignite the
sales turbo now!
Convince yourself of our sales-boosting configurators and book a non-binding demo today.
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