- Combeenation
- Why
- Case Studies
- weka in detail
THE COMPANY
For over 30 years, weka Holzbau GmbH has been developing and manufacturing high-quality wood products for gardens and wellness — from garden sheds, carports, and gazebos to saunas, pools, and infrared cabins. The durable “Made in Germany” DIY kits are sold through home improvement chains, specialty lumber stores, garden centers, and the company’s own online store.
The CPQ Solution
Until now, the sales department has primarily relied on physical documents — which contained extensive information on which variants and configurations are generally possible. However, with a modular product featuring 138 combinable individual items per module and up to 10 modules, it quickly became difficult to keep track of which combinations were actually feasible. The goal was a solution that automatically maps this complexity and reliably guides the sales team through the configuration process.
1. Configurator
- From data sheets to configurators – printed documentation is giving way to interactive online configuration.
- Modularity presented in a structured way – 138 individual items per module, clearly organized rather than listed in a long list.
- Base and add-on modules are automatically recognized - the configurator continuously checks in the background, with every change, which components are base and which are add-ons, as this directly affects the bill of materials.
- True-to-scale 3D visualization - each configuration is displayed dynamically and in real time.
HIGHLIGHTS
2. Pricing Management
- Real-time price calculation - any change in the configuration immediately affects the total price.
- Price based on the bill of materials - calculated precisely based on the items actually needed.
3. Quotation Management
- Integrated lead generation – Customers can have their configuration sent to them via email; the company receives the email address.
- Get in touch directly – Clicking “Request a Quote” seamlessly takes you to the sales process.
- Seamlessly added to the shopping cart – Clearly displayed as a single item, fully automated in the background.
- The entire configuration is added to the shopping cart as a single, clearly organized item. Only this one item is visible — the individual components it contains are processed in the background.
HIGHLIGHTS
Countless combinations. One click.
In the past, it was precisely this enormous modularity that made selling complicated: Anyone who wanted to advise customers had to know what could be combined and how.
Today, the configurator handles this: Modules are automatically checked and configured correctly. Through the Shopware 6 integration, the configuration is transferred directly to the shopping cart and order — for end customers as well as for internal sales.
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